cardboard_journalism: (spin-mode)
Myriam Scuttlebutt ([personal profile] cardboard_journalism) wrote 2015-05-10 08:46 am (UTC)

Objectivity is important. So is catering. Sss, sss, sss.

We can't focus too much on businesses... then we're just advertising them for free. They should be coming to us for that! People might get bored if we look at them uncritically. But, if it's framed like a review...

--Oh! You've got notes! Good. Write this down...

The standards of newsworthiness are:

Number One: if someone's hurt, injured, or dying from it, it gets a story. Huge story! Front page. "If it bleeds, it leads." Stark, but accurate. That kind of story always gets attention, and crimes should always be reported.

Number Two: if it impacts a large amount of people, it gets a story. "Large number of people trip over the same crack in the sidewalk," gets more attention than just one guy.

Number Three: if it's something about someone famous or in a position of power, it deserves a story. As far as I can tell, CERES is in control, right? If there's any info about their CEO, that's definitely newsworthy.

Number Four: timeliness! Ever heard the phrase "yesterday's news"? No one wants that.

Number Five: novelty, "things you find interesting" like you said. "Dog bites man," isn't newsworthy by itself, but "man then bites the dog back," is good for a blurb on page 14.

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